Double Bullseye

Double Bullseye
Premiere Date	September 19, 1972 (#0032D)
Pricing Game Location	Turntable
Previous Premiered Pricing Game	Clock Game
Next Premiered Pricing Game	Five Price Tags
Finale Date	October 10, 1972 (#0062D)

Double Bullseye is the 2-player version of Bullseye (1). It is the prequel to Bullseye (2).

Gameplay

• After winning a One Bid, the contestant came on stage and a new player was called to Contestants' Row to participate in a second One Bid round. The winner of the second One Bid then joined the first winner on the turntable.
• The two players proceeded to alternate giving bids on a car (a $500 range was added in later playings), with the host indicating whether the correct price was higher or lower after each bid. The first player to guess the exact price won the car.
• Double Bullseye is the only pricing game in the history of The Price Is Right to have featured more than one contestant and the only pricing game guaranteed to produce a winner.

History

• Double Bullseye lasted from September 19, 1972 (#0032D) until October 10, 1972 (#0062D).
• As with Clock Game, Double Bullseye was created to replace Bullseye (1), which gave a single player seven chances to zero in on the price of a car in the same manner as in this game. The show's producers deemed the original game extremely difficult to win; however, despite that perception, at least two playings of Double Bullseye ended in fewer than seven guesses.
• The loser of Double Bullseye was still eligible to be in the Showcase based on their One Bid winnings. Double Bullseye was only played on half-hour episodes in which the two top winners in an episode automatically competed in the Showcase. At least one pair of Double Bullseye contestants went on to face each other again in the Showcase.
• Double Bullseye is the only pricing game in the history of the show that has used the Showcase podiums as part of the gameplay.
• Like its predecessor, Double Bullseye was swiftly retired on the daytime show, with the last of its four times it was played on October 10 (#0062D). It was always played second and never appeared on an episode without Double Prices (the pricing game that takes the least amount of time to play) as the third game. Grocery Game was played first on Double Bullseye's first three times it was played and Bonus Game was played first on Double Bullseye's fourth playing.
• Double Bullseye is also one of only a few pricing games to make its first appearance on a version other than the CBS one (the others being 1 Right Price and Most Expensive), having been played twice on the then-running syndicated nighttime show hosted by Dennis James. It is one of a few pricing games that, after it was taken off the US rotation, stayed in foreign rotations.

The Showcase Playoff (Australian Version)

• Double Bullseye, since 1973, has been used on various incarnations of the Australian version as part of the Showcase. The day's two top winners on half-hour episodes (or the winners of the two Showcase Showdowns on hour-long episodes) would play the game with the price of the day's single showcase (within an A $100 range) to determine which one would move on to the actual Showcase round The contestant would then have to successfully rank the individual prizes in the showcase from least to most expensive in order to win the Showcase.
  • This format was also used in the 2001 Philippine version of the game, and also used in the Romanian version since 2023.

Trivia

• The game was played for 4 times in one season (season 1).
• This and Bullseye (1) are the only two games to have never had their names mentioned on-the-air, as pricing game names were not frequently mentioned in the show's earliest days. In fact, the official name of this game had been lost to time until sometime in the 2000's as information about its existence became readily available.

Gallery

To view the gallery, click here.

Statistics

For purposes of this game, all playings are considered a "win".

Date Played	Outcome
September 19, 1972 (#0032D)	Karen (W) vs. Diane (L)
September 21, 1972 (#0034D)	Unknown
September 28, 1972 (#0044D)	Pat (W on fifth guess) vs. Larry (L)
October 10, 1972 (#0062D)	Unknown

Retirement

Double Bullseye was quickly retired because it took a long amount of time to play and was guaranteed to produce a winner. Production wanted the show to be a contestant versus "the house" so the entire audience would be on their side. A 1-on-1 game like this went against that philosophy, so Clock Game won out as the replacement for the original Bullseye.

YouTube Videos

Debut playing (September 19, 1972, #0032D)
Third Playing (September 28, 1972, #0044D)